About

MY STORY

2014-04-03 Marshawn 4793When I was in middle school, my granddad committed suicide. He was facing tons of debt and felt buried by the pressures of leading a small business. On the day he killed himself, I vowed to live in financial freedom. At 14 years old, I started investing $50 a month in the stock market.  Not long after, I began my first lawn care business to fund the money that was being withdrawn from my account. Fast forward to college. During my junior year at Samford University, I founded a company called College Load Out.  We focused on moving sorority girls into and out of their dorms. Yes, this was our business model. And, yes, I ended up marrying one of the sorority girls. (Mission accomplished.) A few years later, I turned the company over to my co-founder and joined the staff of Mountain Lake Church in Atlanta, GA. There, I eventually became the Chief Financial Officer. It was in this role that I saw how critically churches needed help with fundraising and growth.

In 2008, I had, as my wife so delicately put it, a pee-or-get-off-the-pot moment. I could either figure out a way to meet churches’ needs, or I could shut up about it and keep doing the job I was doing.

And that’s how The Rocket Company was born. The Rocket Company reaches church leaders worldwide with free downloads and paid resources and subscriptions. We’ve created a new niche in the church space to help pastors get top-shelf coaching for bottom-shelf prices. Starting my own business was exhilarating. But it was also lonely and scary, too. There was so much anticipation wrapped up in my desire to help pastors be better speakers, fundraisers, and leaders.

red truckIt’s easy to romanticize about what it would be like to chase your dreams. But for me, the reality was that I was sitting in a closet-sized office in my house with a shelf of books, a laptop, and zero clients. I started cold calling churches I found on the Internet by driving to them in my red truck. I’d talk to the front desk person in an attempt to get a meeting with the senior pastor so I could get hired to help their church. The first year our budget was $70K, and we ended up with $114K. I felt like we had struck gold! All those dreams were becoming a reality.  And, for a while, we saw exponential growth.  But that didn’t last. After a series of bad business decisions, we ended up $80K in debt.  I had to lay off three people in one day for no other reason than I couldn’t pay them.  I was left feeling desperate. And it was that desperation that led me to seek innovative ways to rework The Rocket Company.

DESPERATION

INNOVATION

NEW BUSINESS MODEL

Around this time, I learned about online and automated marketing and delivering content through membership sites.  As a last ditch effort to save our company, we pivoted our program. Instead of doing high-priced consulting for a few churches, we converted our products and resources to an online program that was affordable and accessible for most churches. We went from an idea to over $8,333 in monthly revenue in 90 days. Within the first year of using our new model, we grew to a $500K business. And that growth continued. Now we offer multiple products and services to the 8,000 customers we will partner with this year.

team aboutWe have a killer team of people who are passionate about creating, marketing, and distributing practical products and resources that any that any church can use and benefit from. I want to pull back the curtains of The Rocket Company and show you what’s really going on behind-the-scenes. I want you to see the inner-workings of an underdog company who is scrappy, persistent, and loyal. Through my personal experiences, what I’ve learned from experts, and interviews with other 7-figure business owners, I want to inspire and equip you to start chasing your dreams of financial freedom today.

My Wife Kacie

I love my wife Kacie (Yes, we have the same name). Can you believe I’ve convinced her to stay married to me for over a decade?

The Graham Kiddos

Our kids are awesome. My son Gage wants to be a Ninja Turtle when he grows up. His older sister Darby wants to be a Nurse, Marine Biologist, and Disney Rollercoaster Operator (Specifically, Thunder Mountain).

MY 5 BUSINESS BELIEFS


ONE: I BELIEVE COMPANIES SHOULD BE GROWING.


our growth

I am the Founder and CEO of the The Rocket Company. In my completely biased opinion, TRC is an incredible, odd-defying corporation that has been among the top 5000 fastest growing companies in the country for three years in a row.

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2014

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2015

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TWO: I BELIEVE ENTREPRENEURSHIP EMPOWERS PEOPLE.


Entrepreneurship matters because it creates jobs, meets needs in the marketplace, and empowers people to live their dreams.

I’ve started the following companies:

CLO2

College Load Out

We hired college baseball players to be movers for sorority girls.  This company paid for my wife’s engagement ring and our honeymoon.

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The Change Group

We did bookkeeping for churches.  I sold this company in 2010.

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MAG Bookkeeping

Again, we did bookkeeping for churches. I sold my interest in this company, but remain a huge fan of and close friends with the people over there.

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The Rocket Company

We help churches grow.  I have spent seven years as Founder and CEO of this company.

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CaseyGraham.com

We equip you to become the architect of your own 7-figure business.

THREE: I BELIEVE FUN IS A RESPONSIBILITY...


NOT A REWARD.


Our teams work hard, but play even harder. We were Atlanta’s 14th Best Place to Work because we believe that work shouldn’t always feel like work.

This was a surprise dance one of our team members did for someone’s work anniversary.

This is some of our team visiting New York City to watch a 90’s cover band.  Channeling your inner Saved By The Bell is crucial for work success.

This is me DJ-ing an afternoon dance party for our team. I may be a country boy from Alabama, but I know every word to Ice Ice Baby and perform it karaoke-style whenever possible.

Want A Job With Us?

Check out the latest rockstars we’re looking for. We keep it updated and there’s details if you’re interested.

This is our team throwing down at our annual Rocket Company Party.

FOUR: I BELIEVE MARKETING MAKES A DIFFERENCE.


Do you have an idea, product, or service that you want the world to know about? Then marketing is the megaphone for your madness.

We take marketing so seriously that we’ve basically gone pro in it – even taking home Infusionsoft’s Ultimate Marketers of the Year award in 2013.

Infusionsoft Ultimate Marketers of the Year Award 2013

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Click here if you want your growth to be like our growth. I highly recommend Infusionsoft.

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Click here if you want your growth to be like our growth. I highly recommend Infusionsoft.

FIVE: I BELIEVE BUSINESS OWNERS SHOULD BE GENEROUS.


I created this website to give you a behind-the-scenes look at a 7-figure business.  Here are other ways I connect with business leaders:

PERISCOPE

Want to peek in on a 7-figure business from a candid, reality show type of perspective? Follow me here.

TWITTER

Say what’s up to me on Twitter right now! Follow me here and we’ll chat.

FACEBOOK

Stalk my Facebook page today.

PODCAST

I interview leaders who own 7-figure businesses and get you the behind-the-scenes scoops that no one else has.